Top 10 Tips for Making My Creative Business Fly

Excitement is filling the air today.  In little spots all over the globe, creative spirits are daring to spread their wings.  Today begins the last time Kelly Rae Roberts will offer her e-course, Flying Lessons: Tips + Tricks for Helping your Creative Biz Soar. I know what it is like to feel the kind of promise that I am sure today’s participants are feeling because last year about this time, I was stretching my own wings in that very same course.

It was a wild ride, one that I hoped might give me the know-how to find a direction for the blog I hoped sometime to shift into a website for helping others live a creative life.  (Hey, check it out, I am doing it!) Before long, I jumped into my business full-time and have been steadily flying higher and straighter.


With today being such and great synchronicity, I thought it might be fun to dust off a post from my old blog. I wrote it just under a year ago, and it quickly became the all-time most viewed post I have ever written.  The post somehow got shared with Kelly Rae the day I wrote it (which was for a blog hop I did with my Flying Lessons classmates). Before I knew it, Kelly Rae had shared it with her Facebook and Twitter groups.  Boy did I feel famous for a day!

After a few weeks, I started noticing that it got at least a few hits every day….and still does. I am excited to bring it over to Creativity Tribe because it has such history for me, but more than that, I think it still offers great insight into Kelly Rae’s class while throwing in a bit of inspiration for those who might never take the class.

….Originally posted 11/1/11 on Art of Collecting Yourself….

Welcome to the Spreading Our Wings Blog Hop!

Some of you may have happened upon this blog hop by accident. Happy accident for you! This event includes a gathering of some of the most creative bloggers I have ever had the opportunity to be connected with.  Over the last several months, we have gone from being complete strangers to developing a tight web of support, encouragement, and knowledge for one another.  And at the end of the blog, I tell you how you can become part of this story…and part of a community with these creative spirits.

We met one another during an e-course taught by Kelly Rae Roberts called Flying Lessons.  Since then, we have taken up the symbolism of flight and, well, flown with it.  This blog hop offers a glimpse into that our thriving tribe.  Feel free to visit these phenomenal women.  Enjoy their art and their insight.

For my part of the blog hop, I want to offer a peek at one of the paintings I have been working on and some insight I gleaned from the class.  The painting comes out of a series of drawings I have been doing for several years now.  It is the first I have interpreted with paint, but I am looking forward to many more. I thought it was perfect for the season.


copyright Rachél Payne

And now, I would like to share some of my favorite highlights from Kelly Rae’s Flying Lessons.

 Top 10 Take-away Tips for Making My Creative Business Fly

10.  Turn goal setting into time management.  Kelly Rae offered us practical how-to’s for setting goals, then helped us turn those goals into a bite sized to do list that could be integrated into our daily schedules.  What a great way to reach for something and keep yourself on track!  I am learning to make this part of my creative biz and am finding it helps me get lots done.

9. Etsy vs. Other Online Markets vs. Selling off our own Website.  There are lots of options for where to sell artwork on the internet.  Kelly Rae boiled the pro’s and con’s down, including resources and perspectives from various artist.  We then were left to decide which route worked best for our own needs.  I personally decided to go with Etsy. I love the Etsy culture and built-in community.  I opened a shop and will soon have some fun offerings in it.  Check it out: Creativity Tribe Etsy Shop, and feel free to join my circle.

8. Branding.  I was familiar with the idea of branding.  I knew it meant to have a cohesive look to your marketing, so that your logo on your business cards had the same visual feel as the banner on your website and the packaging for products.  What I learned in Flying Lessons was that it can be helpful for our artwork to have a cohesive look to it as well.  This is a challenge for me personally.  I have lots of things I do. But as I am exploring what I want to put out to the world, I am fine-tuning my look so that it has my personal expressive signature.

7. Copyrights.  Copyrights are a two-headed coin for me.  On one side, I am working on honoring the rights of other artists by researching the images I might want to add to my own mixed media works.  This can include stamps, patterned paper, and ephemera.  The other side represents my rights as an artist.  Flying Lessons encouraged me to honor my value as a creator of images and to advocate for myself and others.

6. Build Community not a Customer List.  My blog has always been about relationships, so when Kelly Rae made this a priority in her lessons, I knew she was golden.  She gave us concrete ways to make our on-line life about people rather than products.

5. Face the fear.  This was certainly the first lesson I learned.  For the first week or two, I discovered I carried a lot of fear about facing my biggest dreams.  We were encouraged to recognize the fear.  For me it was huge and almost paralyzing, but each day I worked through the messages that were at its base.  Eventually I practiced being brave and the fear lost most of its sting.

4. Dream Big.  No surprise this came up.  Flying Lessons wasn’t called that for nothing.  Kelly Rae encouraged up to dig deep and own the dreams that we found there.  For me, I kept hitting road blocks with signs that suggested I was only allowed to dream up to this point and nothing beyond.  Or announced that the dream I was cultivating was too big or bright for me.  But Kelly Rae helped me to believe otherwise.  She helped me to understand my dreams are perfect just the way they are and that I am worthy of them.  What a gift!

3. I am not alone.  The most valuable part of Flying Lessons came out of the build-in community Kelly Rae created.  That community is the group that created the blog hop.  Over 400 creative spirits took the class and a significant amount of them stayed around afterwards to offer support, encouragement and wisdom to one another.  When I made my leap from a full-time job to working full-time in my creative arts business, these women were there to champion me on each step of the way.  If you are one of the Fly Girls, thank you.  You have deeply touched my heart.

2. I am my biggest asset.  I can’t tell you how many times Kelly Rae stressed the value of honoring ourselves as an asset for our company.  I have taken that to mean that I must consistently protect and care for this asset by practicing rigorous self-love and self-care.

1. The number one Take-away Tip for making my creative business fly…is to emulate in my business what I valued in the person that Kelly Rae is.  She was so generous, engaging, and authentic, that I know that has to have been a big player in her own success.  Now I want to be clear that I am not saying that I want to try to be the next great Kelly Rae, but I believe the quality of her actions is worth reaching for.  Kelly Rae understands how to imbue business with soul.

(For blog hop links and unedited text, click over to Art of Collecting Yourself.)


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I am Rachél Payne, the quirky, dedicated heart behind Creativity Tribe. I am an artist, writer, and creative life advocate.

One Comment

  • Susan

    Very good information Rae and I don’t remember reading this the first time, hmmm. I must’ve still been swimming in all the course information. Thanks for sharing it again!